Hiring for
value prop and brand
Skeepers' challenge
Build an Impactful C-Suite
The results
Hired international CMO with solid track record for growth in US-HQ’d businesses
Built an experienced and diverse marketing team globally
Defined value proposition
Significantly increased sales pipeline
Transition to next phase of growth
CEO
CMO
The Challenge
This fast-growing MarTech business had made 8 acquisitions within 3 years and was recognised as a rising star in the Next120 ranking. With a presence in 7 countries and having gained the trust of 8000 clients worldwide, Skeepers was in full scale-up mode. The mission for CEO, Marc, was now to consolidate the group, redefine their value proposition and advance the Skeepers brand, positioning itself as a challenger to the major customer engagement players.
Who are Skeepers?
- #SaaS #Midmarket #Martech
- An FT120 company for three consecutive years
- A European champion of customer engagement
- 550 employees
- 8,000+ customers in 40 countries
- Offices in 7 countries (France, Spain, Italy, Portugal, Germany, the USA and Brazil)
- Raised €100M